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Photography

May 2009

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Tuesday, May 5, 2009 – Framing Hollywood

In the window of Florenz Fine Framing, 5728 Melrose Avenue, something very rare –

French poster for "An American in Paris" - Florenz Fine Framing, 5728 Melrose Avenue

This is about a hundred yards west of the old RKO studios with its giant concrete globe – where they filmed all the old Fred Astaire and Ginger Rogers musicals, like "Flying Down to Rio."  But "An American in Paris" was filmed at MGM, down in Culver City – not on location in Paris.  And the two male stars, Gene Kelly and Oscar Levant, were born and raised in Pittsburgh, of all places. Out here they lived next door to each other on Roxbury, over in Beverly Hills, and in the early fifties they'd drive down to Culver City each day and pretend it was Paris. It worked. Make-believe became real and the film was a hit in France too.

But it doesn't matter. Take a red.

Be Calm - in the window at Florenz Fine Framing, 5728 Melrose Avenue

It is, after all, all in the framing –

Banner at Florenz Fine Framing, 5728 Melrose Avenue

And there's context. Florenz Fine Framing is next door to a defunct seafood place –

Framed Red Fish - Melrose Avenue
Neon Lobster - Melrose Avenue

And across the street, this –

Film/Shoot - 5657 Melrose Avenue
Film/Shoot - 5657 Melrose Avenue - image digitally equalized
Film/Shoot - 5657 Melrose Avenue - negative image
Film/Shoot - 5657 Melrose Avenue - Photoshop "Emboss" filter
5657 Melrose Avenue

And above it all, eyes –

Getty Museum banner, Melrose Avenue
Getty Museum banner, Melrose Avenue

If you wish to use any of these photos for commercial purposes I assume you'll discuss that with me. And should you choose to download any of these images and use them invoking the "fair use" provisions of the Copyright Act of 1976, please provide credit, and, on the web, a link back to this site.

Technical Note:

These photographs were taken with a Nikon D200 – the lenses used were AF-S Nikkor 18-70 mm 1:35-4.5G ED, or AF Nikkor 70-300 mm telephoto.  The high-resolution photography here was modified for web posting using Adobe Photoshop 7.0 software.

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All text and photos unless otherwise noted, Copyright © 2003, 2004, 2005, 2006, 2007, 2008, 2009 - Alan M. Pavlik

[May 2009] [Celebrating Drips] [La Brea Surreal] [May Openings] [Big Fake Train] [New Critters] [Smoking] [Framing Hollywood] [Cool Canyon] [Is Not] [Ideal Beach] [Beauty Wave] [Paging Hollywood] [Bas Relief] [Encountering Stars] [Dark Garden] [In the Abstract] [Malibu Mist] [On the Boulevard] [Shoot It] [Dream Factories] [Shape Shifters] [Up in Hollywood] [Eclectic Specimens] [Hollyhock House] [Wright Details] [Wright Windows] [Minor Wright] [Olive Hill] [Too Much Sun] [Doors and Windows] [Deadly Serious Art] [Hollywood Candid] [The Landmarks] [Marketing] [Random Hollywood] [Against the Wall] [Hello Hollywood] [Over on Wilcox] [Bay City Blues] [Sunset Women] [Hidden Pirates] [Theological Signs] [Dark Fountain] [Hydrangea] [Parking Lot Sideshow]